Chapter News

Registration is now open for the PNW March Chapter Program!

Discoverable, Shareable & Memorable

How to Uncover Your Personal Brand and
Learn to Tell A Better Story About You

March Program

What you will learn?
• What is personal branding and why is it important?
• How to establish some meaningful goals for your brand
• How people see you today and what you need to improve
• What your story is and how to tease out a compelling narrative
• How to uncover your professional purpose
• Who your competition are and how to differentiate
• What your next steps are towards your personal brand
• Some tactical tips along the way

Mel Carson
Founder & CEO + Principal Strategist
delightful communications

Mel’s mission is to educate and inspire businesses and individuals to be more discoverable, shareable, and memorable, encouraging them to make the most of the explosion of digital media and technology and successfully apply strategies that focus on Social Media, Influencer Marketing, Content Marketing, Digital PR, Employee Advocacy Programs and Personal Branding.

Before creating Delightful in 2012, Mel spent 7 years as Digital Marketing Evangelist at Microsoft where he supported and educated customers through the Microsoft Advertising Blog, evangelizing through social media, writing and by speaking about digital marketing at conferences, trade shows & other events all over the world.

Mel has delivered speeches and seminars about Digital Marketing, Search Engine Marketing, Social Media and Personal Branding at conferences and events in the UK, Las Vegas, Los Angeles, New York, Dallas, San Francisco, Portland, San Diego, Salt Lake City, New Orleans, Toronto, Reykjavik, Dublin, Barcelona & Tenerife.

He has also lectured on MBA, MSc and online marketing courses, advising syllabus decision makers at Cranfield School of Management, Birkbeck College – part of London University and regularly speaks at student events at the University of Washington > Foster School of Business.

His words and wisdom have also appeared in a fantastic array of top publications such as The Financial Times, Fast Company, The Next Web, Forbes, GQ, Quartz, USA Today, PR Daily and

He also relishes his work as US Brand Ambassador for, evangelizing the largest publicly available link intelligence database & toolset on the planet to marketers and advertising professionals all over America. He recently spearheaded their mission to recreate the Internet in 3D on the International Space Station with the #MajesticInSpace Project.

With his first book – Pioneers of Digital – published in 2012, his new book – Introduction to Personal Branding is getting rave reviews on Amazon, Kindle, Audible and iTunes as well.

Before getting into digital marketing, Mel was an eternally-resting-actor and got his one and only break in a Joe Cocker Video alongside French cinema icon, Catherine Deneuve, way back in 1997!
Do follow him on Twitter and LinkedIn!

Thursday, March 12
8:00am -10:00am

Meydenbauer Center
Bellevue, WA

8:00am – Registration/Networking
8:30am – Breakfast
9:00am – Presentation
10:00am – Conclusion

Members – $45.00
Non-Members – $60.00
Students – $10.00 *Valid Student ID Required
Meeting Planners – $0.00
*Meeting Planners do not miss this opportunity to network with other industry professionals. The first (10) planners who register will receive a complimentary registration. That is a $30.00 savings.

Donica YoungRegistration is now open for the PNW March Chapter Program!